Ice Bucket Challege For ALS Research A Hit

The head of ALS Canada says she hasn’t seen anything like it.
Interim CEO Tammy Moore says that the “ice bucket challenge’ has been growing beyond all expectations.
The fundraiser sees ice water dumped on celebrities who in turn challenge others to do so.
Moore says when the challenge began they had about $1,800 raised and today that number has topped $1.3 million.
She notes the phenomenon shows no signs of dying off.